Spotlight Series December 2012: Assistant, Artist Promoter, and Brand Manager, Shantae “Doobz” Sturdivant

It is December 20th exactly 4 days before her Birthday and the release of Wale’s new mixtape, “Folarin.” Today we would like to introduce to you an ambitious young women that goes by the name of “Doobz” (for obvious reasons). Take a look into what the music industry...

Spotlight Series December 2012: Assistant, Artist Promoter, and Brand Manager, Shantae "Doobz" Sturdivant

Spotlight Series December 2012: Assistant, Artist Promoter, and Brand Manager, Shantae “Doobz” Sturdivant

It is December 20th exactly 4 days before her Birthday and the release of Wale’s new mixtape, “Folarin.” Today we would like to introduce to you an ambitious young women that goes by the name of “Doobz” (for obvious reasons). Take a look into what the music industry is REALLY about and feel her passion. Wish her an early Bday! You know the routine….RELAX AND TAKE NOTES.   1. What do you do and how long have you been doing it? I am a personal assistant to DMV artist, Harmony Muzik. I also work in online promotion and brand management for various artists and labels. I am passionate about the artists and brands I support, such as Harmony, Visto and Hippie Life Krew, Black Cobain, David Correy and Urban Rock. What started out as a passion has evolved into an occupation. I started out two years ago, and as the ultimate fan-turned-business-woman, I’ve learned to do everything from run fan pages to develop marketing campaigns. 2. What made...

BOA Spotlight Series September 2012: BOA Co-founder/A&R, Nyrik “Reek” Lee

              Twitter: @ReekDude   1. Have you always wanted to be an A&R? Ummmmmm Nah because when I first got involved in music I didn’t even know what that was, I’m just a fan of music that happens to have a distinct ear for it……I did always...

BOA Spotlight Series September 2012: BOA Co-founder/A&R, Nyrik "Reek" Lee

BOA Spotlight Series September 2012: BOA Co-founder/A&R, Nyrik “Reek” Lee

              Twitter: @ReekDude   1. Have you always wanted to be an A&R? Ummmmmm Nah because when I first got involved in music I didn’t even know what that was, I’m just a fan of music that happens to have a distinct ear for it……I did always want my own music company which I have now with my BOA partners….the A&R part being the creative lead on that came from me being a supreme fan, and being involved in underground movements in different cities, always being in the know on what’s hot, what’s not, what’s new and having the vision to see a plan for an artist before the masses. I used to listen to music and say I would change this or re-structure this verse etc…..or change the break on the beat….even change images or listen to albums and say this should have been the single….i would do these things in my personal space with my friends and one day they was like you need to work in music. The first time I had ever...

BOA Summer Series August 2012: BOA Co-Founder and Director of Finance, Clayton Mitchell

                      Welcome back to Behind The Rhymes BOA Summer series and we have something extremely special for you this time. Today we have one of the reasons The Board Administration even exists. The Co-Founder and Director of Finance...

BOA Summer Series August 2012: BOA Co-Founder and Director of Finance, Clayton Mitchell

BOA Summer Series August 2012: BOA Co-Founder and Director of Finance, Clayton Mitchell

                      Welcome back to Behind The Rhymes BOA Summer series and we have something extremely special for you this time. Today we have one of the reasons The Board Administration even exists. The Co-Founder and Director of Finance is in the building! Mr. Clayton Mitchell gives you a glimpse of what it’s like to be a boss. So you know the routine, relax and take notes.   1. What’s your job description? I am the Co-Founder and Director of Finance for The Board Administration, LLC (BOA). I also support our marketing and business development branches. Not only am I responsible for managing BOA’s financial records, I evaluate and execute strategic marketing efforts, identify and prioritize potential outside partners, and implement go-to-business development strategy to support new project leads. To simply put it, I think of cool shit and make it come to life! 2. When and how did you link up with The...

Dj Mustard signs with Roc Nation

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I am sure if you listen to the radio or have hit any club you’ve heard “Mustard on the beat!” in front of at least one song. The “Rack City” producer, Dj Mustard is one of the newest and hottest producers out and has no signs of stopping as he is now signed to one of the best labels in the industry. He talked to VIBE about his new venture and stated, “My lawyer had been in talks with Jay Brown from Roc Nation for a long time.” He continues to say that “Roc brings something new to the table, things I can’t do on my own.” He plans on sticking to the script and not changing for anyone. Maybe we have a Jay-Z collab on the way? Who knows. Nice to see what he has in store though. Is 2013 his year?

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Eric Thomas Motivational “Batman” Speech

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This gave me the chills! “Recycle and use your pain to push you to another level.” See how a scene from Batman can be applied to your life. Too inspirational

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Vibe Magazine Talks “Big List Issue”

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Vibe magazine talks to The Breakfast Club about the greatest 50 albums of the decade, the 12 most life changing movies, the 19 most lustable celebrities, and more. See if your favorites made the list and check out the issue on newsstands soon.

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